Your customers. Your best asset. Could you put your hand on your heart and say that you truly know them? Because, the impact of digital on your relationship has been profound. They expect to do business faster than ever before. And better and cheaper. And, they're more likely than ever before to use your competitors to get what they want. Getting them, keeping them and increasing their value to you means extracting insights from every experience. Every touch point. And whilst that means more data, knowing that which should be known* is not easy. In fact, we think it's a real artform. One in which we're expert in. We call it *enlightenment.
We will help you to chart a path to enlightenment and we'll develop data-driven strategies that help to transform the way that your business interacts with and engages with its customers.
It feels so much better when you're enlightened.
CUSTOMER STRATEGY
We will help you to become more customer centric so that you can better understand your customers, identify important strategic customer groups and focus on creating valuable relationships that really matter.
CUSTOMER DATA
We will help you to build a clear strategy for how to use data and analytics effectively. We will create a clear vision for data sourcing and partnerships, model building, insight creation and organisational transformation.
CUSTOMER ANALYTICS
We focus relentlessly on uncovering actionable insight within your customer data and apply those insights in real-time. Using open-source technologies, we make sure that you’ll always benefit from the latest thinking & techniques.
Who we've done it for
On our travels we've worked with some great brands directly and within their agencies and consultancies. We've built loyalty programmes, CRM strategies, customer segmentations, brand sentiment research programmes, online to offline attribution models, customer databases, social propagation strategies, response models, churn prediction models, business cases, financial models, acquisition models, next-best product models, customer profiles, next-best action models, and many, many, many more (you get the picture, right?). These are just some of the brands who we've done these things for.
